The Impact of the Internet on Offshore Outsourcing
Indeed, the internet has had a major effect on daily living for some years. Today, more than ever, people are turning to the internet to find information, do everyday tasks such as banking, writing letters, as well as finding jobs. The internet has brought the countries of the world closer together and thus, people are interacting in ways never before imagined. In fact, the impact of the internet on offshore outsourcing has been profound, probably the single-most facilitator of outsourcing to a foreign country.
Truly, the internet has made it possible to communicate with anyone, anywhere. It is also a very cheap form of communication. For this reason, companies can organize toll-free numbers in the US and Canada, and have them redirect to call centers in India. Accounting software companies have been using this method of customer technical support for years. Likewise, cable and satellite television providers have sent both their sales and service departments to Indian call centers. Typically, the outbound division solicits existing customers for new programs or upgraded services, while at the same time, cold calling (telemarketing) potential new customers. On the other side, the telephone representatives who answer the inbound lines arrange service appointments and provide technical support directly on the telephone. With VOIP (voice over internet protocol), talking long distance is cheap and easy.
Another impact of the internet on offshore outsourcing is the speed at which information is disseminated and collected. Fax machines were nice when they were popular, but today, they are just not as efficient as using email, downloading and uploading through the convenience of servers, and communicating through instant messaging. The internet has enabled us to send large files, even mega databases around the world in a matter of seconds or minutes, with literally the push of a button. Additionally, the internet allows companies to interview and screen candidates without using expensive office resources. Applicant testing can be setup online, and training can be done via video tutorials. Location is no longer a hindrance to hiring staff. So, the internet has been credited with bringing candidates thousands of miles away much closer and making them more accessible.
Moreover, the internet has been responsible for the creation of an extensive global marketplace. Where once only large corporations could afford to send functions offshore, tapping into large, talented labor pools, individual business owners can now benefit for the same reasons, due to the emergence of micro-job sites. Everyone can compete on the same level. Age, race, culture and sex are no longer determining factors when applying for jobs. Similarly, small companies with specific expertise can advertise, looking for new clients to service. It is irrelevant whether someone works at home or in a fancy office.
Further, the internet has allowed companies and individuals to obtain information and learn on the internet. They can read about trends in offshore outsourcing, monitor political events that might influence outsourcing decisions, and watch for opportunities in the marketplace. As the internet brings people closer, it also allows companies to find solutions to their staffing issues. Thus, the impact of the internet on offshore outsourcing is wide reaching and all-encompassing.